Before enjoying a beer, you have to prove loyalty to the regime

A new ad for XXXX sells climate piety with plastic mateyness, millennial ‘humour’ and catty aggro.
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11 Responses to Before enjoying a beer, you have to prove loyalty to the regime

  1. Lee says:

    And woke companies wonder why people don’t buy their product any longer.

  2. Rockdoctor says:

    Words fail. Beer FFS, most who drink it in the Sunshine State don’t give a foggiest about these issues. You don’t see too many XXXX or Mr XXXX man stickers on an Audi, you do see plenty of them on 78 series Landcruiser’s pouring diesel particulates at full throttle with the obligatory dog cage. Lion Nathan needs to sack their advertising agency…

  3. Shy Ted says:

    He’s drinking XXX Gold (3.5%). That’s the problem.

  4. Baba says:

    Fuckers. Oh well, Tin Dick 3.5 it is.

  5. Chris M says:

    What utter drivel did I just watch? Please try to provide some sort of trigger warning mister.

    I feel my brain cells depleted slightly, resolving to never buy WokeX beer might help me recover in time though.

  6. Lee says:

    Fed up with sanctimonious woke left wankers who feel they have to send a “message” in every aspect of society.

  7. Ed Case says:

    Beer:
    it wrecks the kidneys, causes carbohydrate addiction, and tastes like piss.

  8. Morsie says:

    VB ad touts that it’s produced only from solar.WTF

  9. Boambee John says:

    Morsie

    VB probably buys Klimate Indulgences from Nigerian princes?

  10. Entropy says:

    The advertising agencies learned nothing from the Gillette debacle.

  11. Jannie says:

    The advertising agencies learned nothing from the Gillette debacle.

    That may be because parent company Procter & Gamble blamed the subsequent $US 8 billion capital write down on “currency fluctuations” as well as the continued “market contraction” of blades and razors, primarily in developed markets as men continue to grow out their facial hair.

    The woke genius who came up with marketing idea probably got a big bonus.

    There is something wrong with the business model that allows employees to alienate their customers and destroy capital value. The interests of shareholders are ignored. It probably drives private shareholders crazy, but Institutional shareholders seem to encourage it. Like AustralianSuper.

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